It’s ‘Free Shipping Day’ in Canada

Fire up those computers and flex those clicking fingers Canada – it’s Free Shipping Day.
   
As American shopping incentives like Black Friday and Cyber Monday see increased success in Canada, today’s retail event is yet another attempt to entice Canucks to spend.
   
The one-day online campaign has been running south of the border for five years and is now being offered in Canada for the second time.
   
Today’s event has nearly 250 merchants offering free shipping with delivery guaranteed by Christmas Eve.
   
The lure of free shipping could prove to be a strong one today as high or hidden delivery costs can often be a deterring factor for Canadians shopping online.
   
Regina native Luke Knowles, who created the campaign, says shoppers can save a lot of money and have the delivery promise of getting their purchases in time for the holidays.
   
Retailers taking part in today’s event are listed at www.freeshippingday.ca and range from big brands like The Bay, Sears, Best Buy and Peoples Jewellers to smaller boutiques.
   
The event is much bigger in the U-S – two-thousand-600 stores participated last year and Knowles says the campaign saw about a billion dollars in sales.
   
He hopes the event will have similar success in Canada over time.

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